Archive for the ‘Analytics’ Category

LookStat Tells You Why You Make Money in Microstock and How to Make More

Posted on August 24th, 2010 in Analytics, lookstat | No Comments »

We care about analytics, not addition. We don’t track your sales at every site, but we do make you more money by increasing your RPI and finding gaps in your portfolio.

The top 5 reasons you need LookStat Analytics are:

5. Know when to upload your images to maximize sales.

4. Increase your RPI.

3. Benchmark your performance.

2. Find out what to shoot next.

1. Make more money.

LookStat: Analytics, Not Addition. Get the LookStat Advantage and sign up for LookStat Analytics today!

Why Analytics: Measure and Improve Your Microstock Performance to Make More Money

Posted on July 20th, 2010 in Analytics, lookstat | 1 Comment »

We’ve been providing analytics for two years but never explained to you why analytics is important. We were so close to these ideas we didn’t think to share them with you. Simply put, you need to measure and improve your performance to make more money.

Measure The Right Numbers

  • Revenue Per Image (RPI) – How earnings are changing.
  • Sell Through Rate (STR) – How many of your images sold.
  • Earnings Per Download ($/DL) – Pricing trends.

Improve to Make More Money

  • Optimize – Analyze the fundamentals of above average performers, such as focus, lighting, and composition to find trends.
  • Diversify – Find gaps in your portfolio by classifying your shoots and concepts into these five categories: business, medical, lifestyle, seniors, travel to ensure you’re not missing a money making category.

The LookStat Advantage

  • Automatic Data Collection – We collect your data for you.
  • Automatic Calculation of Statistics – We calculate RPI, STR, $/DL for you.
  • Easy Portflio Analysis – We enable you to group your portfolio by shoots, concepts, and keywords.

Get the advantage today by signing up for LookStat.

Find out more why you should use LookStat for Analytics & Back Office

Thank you,

Casey & Rahul