One of the core features of LookStat is automated image-level stats. When you create a LookStat account, our system builds a complete picture of your sales history for each image. Once this is complete, you can group images into collections and then start tracking performance of things like shoots, concepts, models etc.

Image Detail Screenshot

The screenshot above shows the earnings by week of the image above for last year. Clearly, this is a seasonal image for fall/thanksgiving and you can see how this plays out in the earnings chart. The image starts really selling in July (week 32) and then peaks in October (week 42) and drops down from there.

The lines on the chart are:

  • Earnings – Weekly earnings of the image. This is the default time period when viewing a year, but you can also choose to view the data by month or by day.
  • Downloads – Weekly downloads of the image. As stated above.
  • T30 Earnings - This is the red line in the chart above and is the trailing 30 day moving average of the image’s earnings. This shows the overall trend line and is especially useful when viewing daily or weekly sales.
  • Total Earnings – This is the cumulative earnings of the image over it’s entire lifetime. This should always be increasing. As you can see from the chart above, when the image isn’t selling, this line is flat.
  • $/DL – This is the weekly earnings divided by the weekly downloads for the image. This line gives you a sense for the image sizes being downloaded. You can see above that the $/DL line peaks before the sales peak which is in line with the idea that print buyers use larger sizes

Transaction Register

In addition to the image charts, there is a transaction register that lists all transactions associated with that image. You can drill down by month and then by day to look at individual transactions.

Sign Up for the Beta

We’re expanding our beta program, so please contact us and we’ll get you activated. We’re really excited about the new functionality and we’d love to know what you think of it.