Major upgrade coming to LookStat’s Microstock Analytics
Posted on April 7th, 2010 in Uncategorized | 10 Comments »
We’ve been working hard to significantly upgrade our analytics product and we’re getting very close to releasing it to our users. The system is about to enter a limited beta so we can get feedback on what’s working and what isn’t.
We are really excited about this upcoming upgrade and the potential it will have to help our users figure out which shoots are working and where to spend their time. There are many new changes and metrics available and I’ll be talking about them all over the next few days and weeks. Some highlights:
- True Daily RPI calculations
- Earnings, Downloads, Images online
- Sell-through rate
- Collection RPIs – compare your shoots apples to apples!
- lots more to come!
It has been too long since we’ve updated our stats product and this has changed. I hope you’re going to be excited about what you see and I’m confident the data will give you an edge that will help you sell more microstock!
As I mentioned, we will be reaching out to a small group of users and will be running a very tightly controlled beta. If you’re interested in trying out the service, please contact us and we’ll add you to our list!
To the many users that have trusted us so far, thanks for your support and please help us spread the word.

10 Responses
Awesome stuff! I will be very happy to see some more of these useful analytics coming out and I know I'm not alone.
I'm particularly interested to hear what "True" RPI is. Am I using the "False" variety?
I've made good use of the collections in the past, as you know, so seeing the RPI there will be very handy.
Great stuff Rahul. Keep up the great work and we'll keep supporting you!
-Lee
[...] This post was mentioned on Twitter by Lee Torrens, Anne-Marie Faiola, Chris DeVore, Chris DeVore, Rahul Pathak and others. Rahul Pathak said: New Blog Post: Upgraded LookStat stats coming soon – STR, RPI & more! http://bit.ly/aYYsMk – please RT #microstock #analytics [...]
Thanks Lee!
True RPI refers to using the actual daily count of images online & earnings to compute a daily average. This allows you to compare collection RPI and account for spikes in uploading etc.
I should have worded it better.
Rahul
Looking great, can't wait to give it a whirl
Yes, really a big improvement, thanks Rahul!
Just a note about True RPI: I think that the daily value is too "aggressive"… we generally refer to the monthly RPI that is a sort of standard.
Keep on, you rock.
roberto
Looks very promising, Rahul. Thank you for a constant effort!
how about Shutterstock support?
Roberto,
Thanks for the comment. We also have a monthly RPI, which we know is important and a must have. We'll make sure to display this prominently when we're showing RPIs.
From a numbers stand point, the upside to the daily and daily average RPIs are accuracy. For example, it's difficult to compare January to February using a monthly RPI because of the three day difference. If I had a daily RPI of $0.25 then I'd have $7.75 RPI for January and $7.0 RPI for February that is a ~10% difference, even though the daily RPIs were the same. In practice this might not matter, though.
Please keep sending feedback.
-Casey
Thanks Nikita! Appreciate the continued interest & support
Hi Dmitry,
We'd love to and we'd love the community's help in making it happen. For the moment though, we are enhancing the value of the stats from sites we do support and then we will definitely look to broaden our footprint in the future.
Rahul